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Originates from World of Warcraft, where if someone from the Horde side typed "lol" in /say, Alliance players would instead see "kek." This is a further reference by Blizzard to the Korean "kekeke" laugh commonly seen in Starcraft. Used the same way by 4chan, later leading to the discovery of an Egyptian deity by the same name who happened to be a frog, thus linking this to the Pepe meme. The superlative is "topkek" or "top kek," which is a reference to a Turkish snack food.[1]


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